Microsites: ContentConnect

ContentConnect

Claim your spot on ScienceDirect.com

Connect with a highly qualified audience - incorporate marketing messages, product information, and advertisers' content with optional lead generation opportunities alongside premium content within the environment of global brand, SciVerse ScienceDirect.

How ContentConnect works

...for the reader:

Esteemed ScienceDirect.com reader and luminary, Dr. Francis G. Newton, views a paper from one of Elsevier's 2,500 peer-reviewed journals.

SciClick recognizes that the article is relevant to the designated ContentConnect microsite and creates a text link ad with the advertiser's logo.

Dr. Newton clicks through to the advertiser's relevant content.

...for the advertiser:

Science Company X wants to deliver a distinctive message to a uniquely qualified audience, highlighting products, applications, events, and/or open access peer-reviewed articles.

Content and target web pages are identified and provided to Elsevier and a microsite is developed with the advertiser, hosted on ScienceDirect.com.

SciClick 'reads' the ContentConnect site and creates relevancy profiles within ScienceDirect.com, displaying the text link ad whenever there is a match. Subscription model = unlimited SciClicks to the ContentConnect site!

Premium Content Positioning

Develop a focused and targeted message alongside first-rate, peer-reviewed content
Take advantage of SciClick Contextual Link Advertising. SciClick utilizes a unique search algorithm to match advertisers' content in context with the content on Cell.com to drive traffic to your ContentConnect site – included in the ContentConnect subscription!

Premier Brand Alignment

Co-branding opportunity within the vast global reach of ScienceDirect.com
Utilize content relevancy as the foundation for communication with a highly qualified target audience

Opportunities for Lead Generation

Enrich the ContentConnect site with in-demand content behind a registration form and/or survey
- Host videos, technical notes, white papers, and posters
- Offer licensed articles to establish expertise in a specific field or application and inform potential customers about new developments
Pick your article(s) from ScienceDirect.com. Choose from unlimited downloads or a specific number of downloads, according to your budget.
Increase overall SERP (Search Engine Results Page) presence

Subscriptions include:

Hosting of the ContentConnect microsite
Production of up to 30 pages of content
Unlimited SciClick Contextual Link Advertising
Unlimited outbound clicks
Monthly updates and edits
Comprehensive analytics